AT&T Value Series

AT&T’s corporate communications divisions “AT&T University” came to us with a request to highlight their new CEO’s Core values for the company. 

While working hand in hand with the AT&T team, We searched across all divisions of the company to find 8 Real Employees that showcase the companies core values both in and outside AT&T’s walls. 

Our team conducted Pre-interviews to help shape the stories before setting out to film with each of the selected employees. 

Over the span of 2 months we shot in 5 cites across america, Traveling with a core team as well as hiring key crew locally as needed. This method helped keep the throughline of the project consistent while keeping overall travel costs down.